Visitors leave
They reach your pages, but enquiries or sales do not follow. We check whether your offer makes sense and whether visitors can find how to take the next step.
AUDIT & OPTIMISATION
Visitors, but few customers? Let’s find out why.
Are visitors leaving without getting in touch or buying? We examine your website to identify obstacles and recommend which fixes to tackle first.
Let’s review your websiteFROM FINDING TO ACTION
Find what is getting in your visitors’ way.
EXAMPLE OF FRICTION
Requesting a quote on mobile takes too many steps.
POSSIBLE ACTION
Make the button visible and simplify the form.
WHAT WE MEASURE
Successfully submitted enquiries.
Before investing more,
understand what is getting in the way.
A hard-to-find website
You are unsure whether your pages answer the right searches. The visibility review examines keywords, content and technical search foundations.
Too many ideas, no priorities
Redesign, advertising, plugins, new copy… The assessment helps you choose useful improvements before committing budget.
We review your website as a potential customer.
Your offer and trust
Is it clear what you offer, who it is for and why someone should choose you? We review the text, images and information that help people trust you.
The journey to action
We follow the route to the form, booking or basket to spot unnecessary steps and places where a visitor might hesitate.
Mobile and speed
We check whether the text is easy to read, buttons are usable on a phone and loading speed gets in the way of browsing.
Visibility on Google
If this part is included in the quote, we check page titles, descriptions and internal links, along with the searches your pages address.
A report that tells you what to fix
You receive a PDF report with screenshots of your pages, the issues found and recommended fixes. The quote specifies which pages are reviewed and the delivery date.
Strengths and obstacles
Findings on your pages, with screenshots and explanations, distinguishing observations from ideas that still need testing.
Your five priority actions
A selection ranked by potential impact, effort and dependencies. Each action explains where to intervene, what to change and how to check the result.
A discussion to decide
We walk you through the report and answer your questions. You can apply the recommendations yourself, give them to your provider or ask us to quote for the work.
From assessment
to practical improvements.
01
We agree what to review
We choose the pages to review and the questions the audit should answer. The quote sets out what is included and the timescale.
02
Assess
We review your pages and, if you have analytics, recorded visits and enquiries.
03
Improve
After reviewing the report, you choose which fixes to carry out. We provide a separate quote to implement them.
04
Check
We test the changes made and compare the agreed measures, taking visitor numbers and the period into account.
Before we begin.
Does the audit include fixes?
No. The audit includes the diagnosis, your priorities and a discussion to explain them. Fixes are quoted separately. You are free to choose who carries them out.
Do you need access?
Not necessarily. The website address is enough to review public pages. If the analysis needs additional access, we explain what is needed and why before starting.
Is it useful for a business website?
Yes. For a business website, the goal may be more quote requests, calls or bookings. The review focuses on what helps or hinders those actions.
Will your sales increase?
We cannot guarantee that. The audit gives you identified problems, an order for fixing them and measures to check the effects of changes. Sales also depend on your offer and the visitors your website attracts.
What is not working for you on your website?
Share your website address and what you would like to improve.